Vague angels - let's duke it out at killkenny katz'

1. A Cause or Who You Serve (What matters? Who is important?) 2. An Action (What are you doing?) 3. A Result (What change can you see?) These three elements unite the best mission statements, and typically, ONLY these elements. (Though often, one or more element is only implied.) Nonprofits like to make their mission statements complex, but the truth is complexity doesn’t make something valuable . That’s why these three elements are so useful: this is YOUR nonprofit, distilled to its essence . It’s a little elevator pitch: it’s not supposed to tell everything about your nonprofit. It’s supposed to get people interested in hearing more.

Vague Angels - Let's Duke It Out At Killkenny Katz'